Through the television ministry, the church is reaching out to millions of people in different languages so that they can hear and receive the gospel. Television is also fast merging with social media such that there is a blurred line of convergence between the two thereby further re-enforce the need for social media by churches.
Bible-believing churches can use social media to communicate with their members. They can also announce upcoming events and share helpful information about their platform.
The relationship between the media and the church is a relationship that is fraught with suspicion and uneasiness. The media has given people the idea that they do not need to look to God for power.
Churches have moved away from relying on audience participation to a more active and passive model. In 2016, many people have come to accept the idea that what happens in the church is now virtual, thereby creating further gulf that is being filled by social media.